Mr. Wong is a faculty member and The Distinguished Professor of Marketing at Smith School of Business, where he has held both teaching
and administrative positions. He was the principal architect of the first full-time degree program in Canada to operate completely outside of
government subsidy: A distinction that earned him the cover of Canadian Business in April 1994. (The new Program has been rated by
Business Week as number one, worldwide among non-U.S. MBAs on multiple occasions). As a teacher, he has received numerous awards
for his courses in strategic planning, marketing, and business strategy.

In 2006, he was inducted into the Canadian Marketing Hall of
Legends. In 1998, Mr. Wong won the Financial Post's Leaders in Management Education award, a lifetime achievement award for his work
in undergraduate, MBA, and Executive Development programs. In 2017 he was inducted into the Kingston Business Hall of Fame. Beyond
Queen's, he has also taught in degree programs at Cornell, Carleton University, Radcliffe College, and Harvard's Continuing Education
Program and in executive programs at York University, University of Toronto, Dalhousie University, and the University of Alberta. He is also a
frequent speaker and facilitator in conferences and executive development programs around the world.

As a researcher, Mr. Wong has worked with the Strategic Planning Institute (Cambridge, MA) and the Conference Board of Canada. He is
one of the most frequently quoted sources of marketing and strategy insight in Canadian media. He has written for Strategy magazine and has
served as a regular columnist for the National Post, Marketing magazine, Canadian Grocer, and Meetings and Incentives. He has also
written for the Financial Times, Globe and Mail and the Conference Board Review. His current research focuses on enhancing marketing
productivity and brand profitability. In addition to consulting for private corporations, Mr. Wong has served as a marketing and strategic
planning consultant to a number of government agencies and departments and on various local, provincial, and federal government task
forces. He often assists on judging panels, most recently for the Canadian "Best 50" competition (excellence in management) and the
Canadian Entrepreneur of the Year. He received his B.Comm and MBA degrees from Queen's University prior to doctoral studies at the
Harvard Business School. He is former Chairman of the Board, PBB Global Logistics Inc., and a member of Advisory Boards/Boards of
Directors for a number of public and private sector organizations.