AMA Toronto is proud to announce this year’s Marketing Leadership Week, held June 10-13, 2024.

Every corporate organization, agency, and association needs leaders to guide them in the future. Marketing Leadership Week was created to provide individual marketers—collegiate, career practitioners, and academics—opportunities to explore and empower their leadership potential.

Join us at 9:00 AM on June 11th for an Executive MasterClass with Canada’s Marketing Hall of Legends Inductee David Kincaid.


June 11


9 AM EDT Onwards


IBM Office
16 York Street Toronto, ON M5J 2Z2

What to Expect from Marketing Leadership Week

June 10th at Noon.
A fireside chat with Eric Morris, Director of Retail & Services, Google Canada, hosted by Santo Ligotti, Chapter President, AMA Toronto.
June 10th at Noon.
June 11th at 9 AM.
Executive MasterClass with Canada's Marketing Hall of Legends Inductee David Kincaid.
June 11th at 9 AM.
June 12th at 8:30 AM.
14th Annual CMO Breakfast, featuring an opening Keynote from ad fraud Expert Dr. Augustine Fou, followed by a panel of 5 guest CMOs.
June 12th at 8:30 AM.
June 13 at 8 PM
President's Bash Closing Party. This is a festive celebration to close off the week, thank President Santo Ligotti for his leadership as his term ends, and pass the baton to incoming President Olga Pigeon.
June 13 at 8 PM

Speaker Details

David Kincaid
Founder and Managing Partner
Level5 Strategy

David Kincaid is among the most recognized and respected opinion leaders in the field of North American brand management. He is the Founder and Managing Partner of Level5 Strategy, one of Canada’s leading strategic brand consultancies.

Prior to starting Level5, David was Chief Marketing Officer at Corus Entertainment where he helped set the organization’s corporate vision, values and positioning. Before Corus, David was Senior Vice-President of Marketing and Strategic Planning at Labatt Breweries of Canada, where he led the company’s expansion into the United States, Mexico and the Dominican Republic with successful turnaround and launches of brands such as Budweiser, Stella Artois and Keith’s.

Through the 80’s he worked at American Express and General Foods.

David is a frequent lecturer and speaker at Canada’s leading business schools and conferences and serves as Adjunct Professor of Marketing at the Smith School of Business, Queen’s University. In 2013, David was recognized by his industry peers when he was inducted into the American Marketing

Association’s “Marketing Hall of Legends”.

More recently, he has become a published business writer with the launch of his book – "The Value of a Promise Consistently Kept™" and The Brand Driven CEO.

Ticket & Bundle Pricing

Marketing Leadership Week Virtual Kick-off

FREE. he virtual kick-off is automatically included with registration to the MasterClass, breakfast panel or closing party.
June 10th at 12 noon.

Executive MasterClass with David Kincaid

AMA Members $125 / Non-Members $175
June 11th at 9 AM
Note: The MasterClass is only available for guests that are Director level and above.

Breakfast Panel

(Includes breakfast reception)
AMA Members $55 / Non-Members $95
June 12th at 8:30 AM

Closing Party

(Includes exclusive admission to the venue and one drink ticket)
AMA Members $30 / Non-Members $50
June 13th at 8 PM

Marketing Leadership Week All Access Pass

Members $75 / Non-Members $115
(Includes Virtual kick-off event, CMO breakfast panel, and Сlosing party. Does not include the Executive MasterClass.)


12 month AMA Membership + MLW All Access Pass: $227 ($115 dollar savings)

Event Partner