AMA Toronto is proud to announce the launch of its inaugural Marketing Leadership Week on June 5th.

Presented by TikTok and fueled by AMA Toronto’s commitment to be an essential community for marketers at every stage of their career, Marketing Leadership Week will address the importance of leadership and its development in our rapidly changing industry.

Every corporate organization, agency and association needs leaders to help guide them into the future. And Marketing Leadership Week is being created to provide individual marketers — collegiate, career practitioners, and academics — with opportunities to explore and empower their leadership potential.

Join us for June 5th at Noon for “Leadership in Marketing” with AMA CEO Bennie F. Johnson. A fireside chat with the new head of the American Marketing Association, hosted by Barbara Boyd, president, AMA Toronto.

Date

June 5

Time

12 PM EDT Onwards

Location

Online

What to Expect from Marketing Leadership Week

June 5th at Noon.
Monday
“Leadership in Marketing” with AMA CEO Bennie F. Johnson. A fireside chat with the new head of the American Marketing Association, hosted by Barbara Boyd, president, AMA Toronto on Monday June 5th at Noon.
June 5th at Noon.
June 8th at 7:30 AM.
Thursday
“The CMO versus the Robots,” AMA Toronto’s 13th annual CMO Breakfast Panel. A flagship event featuring speakers from TikTok, AIR MILES, Deloitte and others explores critical marketplace trends identified in proprietary research developed with AMA partners Duke University’s Fuqua School of Business and Empathy Inc. on June 8th starting at 7:30 AM.
June 8th at 7:30 AM.
June 10 at 9 PM
Saturday Night
Closing Party. An exclusive AMA event at The Fifth Social Club, in the heart of the city. Picture a room full of your marketing peers ready to celebrate a week of marketing leadership, delicious TikTok-inspired cocktails, and a rapid-fire debate between a CMO versus a CFO.
June 10 at 9 PM

Speaker

Bennie F. Johnson
Chief Executive Officer
American Marketing Association (AMA)

Bennie F. Johnson is the Chief Executive Officer of the American Marketing Association (AMA). AMA is the largest community-based marketing association in the world, trusted by marketing and sales professionals to help them discover industry trends. AMA’s community of local chapters spans more than 70 cities and 320 college campuses throughout North America. AMA is home to award-winning content, PCM® professional certification, five premiere academic journals, and industry-leading live and virtual training events.

He most recently served as the Executive Director of AIGA, the largest professional association for design. AIGA grows the power of design as a professional craft, strategic advantage, business driver, and catalyst for positive impact. While at AIGA, Bennie hosted the acclaimed Design Adjacent podcast and the design leadership fireside chat series from 2020 to 2022.

Currently, he serves on the Board of Overseers for Columbia University’s School of Professional Studies, as a Trustee of the Smithsonian Archives of American Art, and is a former Board Chair of the Smithsonian’s Anacostia Community Museum. Bennie is also a special advisor to the People’s Graphic Design Archive.

Bennie thrives on the connections between marketing, technology, education, and innovation. With experience in strategic and consumer marketing, brand management, and innovation management, he is drawn to opportunities that allow him to lead and create new modes for business engagement. He has broad experience growing brands, businesses, and organizations with a special focus on venture launch and brand relaunch business environments.

Bennie graduated from Yale University with a B.A. and from Columbia University’s School of Professional Studies with a M.S., Strategic Communications.

Ticket & Bundle Pricing

Marketing Leadership Week Virtual Kick-off

FREE. Automatically included when you register to attend the breakfast panel or closing party.
June 5th at 12 noon.

Breakfast Panel

(includes breakfast and coffee/tea)
AMA Members $50 / Non-Members $80
June 8th at 7:30AM

Closing Party

(includes admission to the exclusive Fifth Social Venue and 2 drink tickets) Members $15 / Non-Members $25 June 10th at 9PM

Marketing Leadership Week All Access Pass

Members $55 / Non-Members $95
(includes virtual kick off event, CMO breakfast panel and closing party)

BEST DEAL

12 month AMA Membership + MLW All Access Pass: $199 ($95 dollar savings)

Event Partner

Official Media Partner

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Creative Partner

Media Partner