Candy Lee is an overconfident kayaker, a lover of Dad jokes, and currently the Chief Marketing Officer at HelloFresh Canada. As a recipient of Marketing Magazine’s Top 30 Under 30 Award as well as other marketing industry accolades, Candy has over a decade of experience working to jump-starting brands, companies, and teams – both big and small, global and local. Her background ranges from managing premier brands at Labatt Breweries such as Budweiser and Bud Light, to accelerating hyper-growth at tech companies such as ecobee and Travelzoo. Beyond the accolades, what she is most passionate about is how marketing can become a big bet for an organization, from working on big turnarounds, to helping tech startups set up their first-ever marketing functions. Candy is also an advocate for female equality in the workplace through past board work with Lean In Canada, and led the expansion of the nonprofit into the nationwide, multi-city nonprofit that it is today. Candy is a graduate of University of British Columbia, has lived in five Canadian cities, and enjoys socially distant activities such as hiking and watching sourdough rise in her spare time.