MEET THE MENTORS

Ken Wong

Ken Wong

Ken Wong is a faculty member at the Queen’s University School of Business in Kingston, Ontario, where he has held both teaching and administrative positions. He received his B.Comm. in 1975, and later his MBA from Queen’s, prior to doctoral studies at the Harvard Business School.

In addition to his degree and non-degree teaching at Queen’s, he has also taught in degree programs at Carleton University, Radcliffe College, Cornell and Harvard’s Continuing Education Program, and in executive programs at York University, University of Toronto, Dalhousie University and the University of Alberta. He has served as coauthor of Basic Marketing, one of the leading introductory textbooks in Canada.

In his most recent administrative assignment at Queen’s, he was a principal architect of the ‘MBA for Science & Technology,’ Canada’s first full-time degree program to operate completely outside of government subsidy, for which has was featured in an April 1994cover story in Canadian Business. (In its first seven years, this program was rated Canada’s #1 MBA by Canadian Business, and #1 among non-U.S. MBAs by Business Week magazine for the last two years).

As a researcher, Ken has worked with the Strategic Planning Institute (Cambridge, MA) and the Conference Board of Canada. His current research focuses on devices that assist organizations in becoming more ‘market-oriented’ and in enhancing their ‘marketing productivity.’

Ken has served as a marketing and strategic-planning consultant to a wide range of private corporations in such industries as financial services, pharmaceutical, telecommunications, technology and mining. He has also served as a Strategic Advisor to the Ontario Ministry of Education and Training; on various local, provincial and federal government task forces; and on the Community Editorial Board of the Kingston Whig-Standard newspaper.

He is a frequent speaker and facilitator in conferences and executive development programs around the world, having worked with many of the most recognized names in Canadian business, as well as a variety of public agencies and associations. His work can be found in several publications, including Marketing, Strategy, the Financial Post, the Globe and Mail and the National Post.

Ken often assists on judging panels, including the Canadian ‘Best 50′ competition (excellence in management), the ‘Canadian Entrepreneur of the Year’ and the Cassies (advertising).

He is former Chairman of the Board, PBB Global Logistics Inc and a member of a number of other Advisory Boards and Boards of Directors.

As a teacher, he has received numerous awards for his courses in strategic planning, marketing and business strategy, including the Financial Post’s Leaders in Management Education award, a lifetime achievement award for his work in undergraduate, MBA, and Executive Development programs. He was also inducted into the Canadian Marketing Hall of Legends (mentor) in 2006. He is listed in the Canadian Who’s Who, and the International Who’s Who of Business Professionals.

Interested in the Mentor Exchange program? Sign up today.

ALL MENTOR PROFILES

Christine Farrugia
Christine Farrugia
Founder & Principal
CF Coaching and Consulting
Saad Uddin
Saad Uddin
Co-founder and CEO
Native Touch
Corby Fine
Corby Fine
VP Digital Marketing & Performance
IGM Financial Inc.
Sarah Spence
Sarah Spence
CEO
TADIEM Inc.
Nik Djukic-Walker
Nik Djukic-Walker
Executive Director - Global Business Solutions
TikTok
Judy Lewis
Judy Lewis
Co-founder and Partner
Strategic Objectives
Tanya Kreinin
Tanya Kreinin
Chief Marketing Officer
University of Toronto
Rachel Olive
Rachel Olive
VP Media & Strategy
Sony Pictures Entertainment Canada
Mo Dezyanian
Mo Dezyanian
President
Empathy Inc.
Kristina Koprivica
Kristina Koprivica
Vice President, Corporate Marketing & Strategy
Kruger
Sandra  Sanderson
Sandra Sanderson
Senior VP of Marketing
Empire Company Limited
Janet Kestin
Janet Kestin
Co-founder, Partner
Swim
Ken	Wong
Ken Wong
Associate Professor
Queen’s University Smith School of Business
Jack Bensimon
Jack Bensimon
Co-Founder
Bensimon Byrne
Paul Rowan
Paul Rowan
Co-Founder & VP of Design
Umbra
Bryan Pearson
Bryan Pearson
CEO
LoyaltyOne Co
Nancy Marcus
Nancy Marcus
Senior Consultant
Kruger Inc.
Nancy Vonk
Nancy Vonk
Co-Chief Creative Officer
OGILVY & MATHER
Rem Langan
Rem Langan
Chief Marketing Officer
McDonald’s Canada
Parminder Mann
Parminder Mann
Compass Group Canada
Consultant
Jacqueline Grossman
Jacqueline Grossman
Chief Marketing Officer
Just For Laughs
Carol Reader
Carol Reader
General Manager & Marketing Executive
Muir Tapes & Adhesives
TERRI TINELLA
TERRI TINELLA
Board Member
Dare Foods Limited
MANSI VAGT
MANSI VAGT
Instructor & Expert in Residence
DMZ
SUSAN IRVING
SUSAN IRVING
Chief Marketing Officer
Kruger Products
Marie-Josée Vinet
Marie-Josée Vinet
Scotiabank
JASON BOYER
JASON BOYER
CMO
Deloitte Canada and Chile
DEBBIE FORD
DEBBIE FORD
Director Practice, Strategy & Growth
Borden Ladner Gervais LLP
PINA SCIARRA
PINA SCIARRA
Managing Director
Accenture
PETER RODRIGUEZ
PETER RODRIGUEZ
CMO
Brand Igniter™ Inc
LISA RITCHIE
LISA RITCHIE
Global CMO
Sun Life Financial
ALAN C. MIDDLETON PhD
ALAN C. MIDDLETON PhD
Independent Author, Speaker, Teacher and Consultant
MATT KELLY
MATT KELLY
Managing Partner
LEVEL5 Strategy Group
SHALABH KAYASTHA
SHALABH KAYASTHA
Principal
Quantum Leap Partners
LIBIER GOMEZ
LIBIER GOMEZ
Director
Sklar Wilton & Associates
KATHRYN FITZWILLIAM
KATHRYN FITZWILLIAM
Consulting
McCain Foods, CAMH, Loblaw
LEEANNE COMISH
LEEANNE COMISH
President
C2 Marketing and Productions Inc.
CHRIS BROCKBANK
CHRIS BROCKBANK
Chief Commercial Officer
Firma Foreign Exchange
VIRGINIA BRAILEY
VIRGINIA BRAILEY
Partner
Guided Futures Inc.
DEBBIE BOLTON
DEBBIE BOLTON
VP Volunteers
AMA Toronto