TORONTO – (Mar. 8, 2017) – Who is Canada’s next up-and-coming marketer making his/her name as an entrepreneur, innovator, disruptor or digital influencer? AMA Toronto has announced that Simon Cazelais has been chosen from among five finalists as winner of the fifth annual Globe Media Group ‘Marketer on the Rise’ award.

Simon is the Partner and President of Bleublancrouge. Simon made his mark in sponsorship in 2008, when he published the first worldwide study on how to measure sponsorship performance. His “Sponsorship Insight Model” has become an industry standard throughout North America.

“This is the fifth year of the prestigious award and we had a very accomplished line-up of nominees, culminating with our five finalists ranging from entrepreneurs, brand managers and marketing professionals,” said Jacob Kessler, co-director of the Marketing Hall of Legends. “We relied on the dedication and analysis of the judging committee, made up of some of the country’s most-respected senior marketers, to select our winner and Simon is very deserving of this award.”

The Marketer on the Rise award, presented during the annual Marketing Hall of Legends Gala in Toronto, represents the next generation of inspiring innovators who are making waves with their original thinking, innovative ideas, ground-breaking strategies, and have found meaningful ways to give back and achieve impressive professional goals and are already making a difference in marketing within Canada. 

The Marketing Hall of Legends gala held March 3 in Toronto also featured the presentation of the Marketing Hall of Legends 2016 inductees: Arthur Fleischmann, president and co-founder of award-winning agency john st.; Arkadi Kuhlmann, founder of ING DIRECT Canada; Richard Peddie, former president and CEO of Maple Leaf Sports and Entertainment and former CEO of the Toronto Raptors; and Bob Peter, former president and CEO of the LCBO and former president of The Bay.

For more information, and to see previous year nominees and winners of Marketer on the Rise, please visit:http://www.amamarketinghalloflegends.ca/marketer-on-the-rise/ .

About the AMA Marketer on the Rise Award

The Globe Media Group Marketer on the Rise Award is one of the highlights of the annual Marketing Hall of Legends Gala, hosted by the AMA Toronto Chapter each year. Marketer on the Rise was created to spotlight and encourage the work of young marketers who are making a positive difference.  For more information about Canada’s Marketer on the Rise Award — and to purchase tickets for the Marketing Hall of Legends Gala, please visit: www.amamarketinghalloflegends.ca .

About AMA Toronto
The Toronto Chapter of the American Marketing Association (AMA) is a not-for-profit community of volunteer marketers who have been creating opportunities for personal and business growth for more than 60 years in Canada. The AMA, with more than 20,000 members, is the largest marketing association in the world, serving organizations and individuals who practice, teach and study marketing across the globe. To learn more about the Toronto chapter of the AMA please visit www.ama-toronto.com.