The Empowered Marketer: Season 1 Episode 4

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Craig invites the visionary Sharifa Khan, the chairman and CEO of Balmoral Multicultural Marketing, which she started over 30 years ago. Sharifa lives by the mission of “Building Bridges of Understanding,”  drawing governments, communities, brands, and non-profit organizations to coexist peacefully. Discover how Sharifa’s mentors helped her break the glass ceiling and how her strategies help organizations avoid the tokenistic trap.


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