Meet Jacqueline Grossman, an accomplished marketing executive with over 20 years experience in travel, tourism and entertainment. She is currently working as a fractional CMO for Canada Day London, the world’s largest international celebration of Canadian culture. Prior to this, she was Chief Marketing Officer for Just For Laughs Group, responsible for expanding the global footprint, driving revenue growth and championing digital transformation.
The majority of her career has been in travel working for several leading companies including Travel Brands, Thomas Cook , HRG and Sunwing Travel Group as VP Marketing & Corporate Communications where she spent 8 years, spearheading the company’s marketing strategy, brand and contributing to unprecedented growth.
Jacqueline is driven by a purpose to create meaningful experiences that connect brands, people and ideas to generate social impact. Whether it’s as a leader, a Mom of two spirited teenage daughters or an avid traveller/JourneyWoman, she brings passion, creativity, & “the party ” to every aspect of her life.
Jacqueline holds an MBA from Schulich School of Business and a Bcomm from Concordia University. She has been involved with the American Marketing Association for 15 years in various capacities including mentor, judge as well past President of the Toronto chapter.