Leeanne is a senior leader with extensive marketing and commercial expertise gained from her roles in global and Canadian companies. She currently serves as the President of C2 Marketing and Productions Inc., her own consulting firm. For the past 3.5 years, she has been a consultant for McAfee, leading their global brand marketing efforts as the company transitioned to a consumer-focused SaaS model.
Previously, Leeanne was the CMO for WE Charity and ME to WE, where she also led the Development Office under the founders. She served as President of m2, a division of IPG Mediabrands Canada, and spent over 12 years at Coca-Cola Ltd. in various marketing and sales positions, including Vice President of Integrated Marketing and Group Director for The McDonald’s Division. Her career also includes roles at Buena Vista Home Entertainment Canada, a division of The Walt Disney Company, and Chris Lang and Associates.
Leeanne has contributed to both industry and community boards, including Little Canada, Sheena’s Place, the Canadian Media Directors’ Council (CMDC), and Toronto’s Ronald McDonald House.