Michelle is a seasoned marketing executive with over 15 years of experience leading high-impact teams across Fortune 100 companies and high-growth start-ups. She currently serves as the Chief Marketing Officer at Mydoh, where she is shaping the brand and driving growth for the money management app helping families raise financially savvy kids.
Michelle’s career spans leadership roles at WeightWatchers, Blue J Legal, Thinking Capital, and American Express, where she built and scaled teams, launched new products, and led transformations that delivered measurable growth. She has overseen multimillion dollar media budgets, driven digital transformation initiatives, and built data-driven marketing functions that balance creativity with performance.
At start-ups, she thrived on building from the ground up—positioning companies for successful growth and acquisitions. In corporate environments, she has led large, cross-functional teams and omnichannel campaigns, always with a focus on empowering people and creating impact.
Approachable and collaborative, Michelle is excited about helping the next generation of marketers. She brings candid insights from both scaling start-ups with limited resources and navigating the complexity of global corporations—making her an invaluable guide for marketers at every career stage.
